Navigate Innovation.
Build Ventures.
Scale Growth.
SetSail Strategy partners with startups and corporations to turn bold ideas into scalable ventures through disciplined strategy, commercial execution, and measurable value creation.
We don’t just advise—we help you navigate uncertainty, align stakeholders, and build the path forward.
15+ Years
Corporate development, venture strategy, and innovation leadership.$100M+
Fundraising and pipeline impact supported across growth initiatives.Startup + Corporate
A rare perspective connecting founders and enterprise decision-makers.Built at the intersection of venture capital, corporate strategy, and startup execution.
SetSail Strategy is a boutique advisory firm helping startups and corporations unlock innovation, evaluate growth opportunities, and build ventures that scale.
With deep experience in corporate venture capital, M&A, commercialization, and business development, we bring both boardroom credibility and hands-on operating insight.
Lily Yeung, MBA
Former VP of Ventures & Corporate Development and Global Director of Business Development & Marketing, with a track record spanning venture investing, innovation strategy, commercialization, and cross-functional growth execution.
- Built and led corporate venture and innovation initiatives
- Supported fundraising, strategic partnerships, and board-level decisions
- Bridged startup opportunity with enterprise-scale execution
01 Innovate
Identify where the next wave of growth will come from—new markets, technologies, and business models.
02 Inspire
Align leadership, teams, and partners around a clear vision that drives action and momentum.
03 Impact
Execute with discipline to create measurable outcomes—revenue, funding, strategic advantage, and long-term value.
Advisory built for growth, innovation, and strategic execution.
Our work is structured around the moments that matter most: launching new growth platforms, raising capital, entering markets, building venture strategies, and executing complex decisions with confidence.
Venture & Innovation Strategy
Design innovation systems that create sustainable growth and strategic advantage.
- Corporate venture capital strategy
- Innovation programs and incubation models
- Investment thesis development
- Market and technology opportunity analysis
Startup Growth & Fundraising
Support founders through key growth and financing inflection points.
- Fundraising strategy and investor positioning
- Business model and go-to-market refinement
- Board and executive advisory
- Investment readiness and strategic storytelling
M&A & Strategic Transactions
Evaluate and execute transactions that create long-term value.
- Target identification and strategic fit analysis
- Due diligence and valuation support
- Deal structuring and negotiation
- Integration planning and execution alignment
Go-To-Market & Commercialization
Translate innovation into revenue, market traction, and enterprise adoption.
- Market entry strategy
- Customer segmentation and prioritization
- Strategic partnerships and channel development
- Commercialization roadmaps
Helping startups scale smarter and corporations innovate with purpose.
SetSail Strategy is built to serve both sides of the innovation ecosystem—and to connect them when the opportunity is right.
For Startups
For founders moving from concept to capital to commercial scale.
- Seed to growth-stage support
- Fundraising and investor readiness
- Strategic partnerships and customer access
- Executive and board-level guidance
For Corporations
For leadership teams building the next engine of growth.
- Innovation and venture strategy
- New market and technology assessment
- Growth initiatives and commercialization planning
- M&A and strategic partnership support
Our Differentiator
Most advisors understand only one side. We bridge both.
- Help startups gain access to enterprise customers and strategic partners
- Help corporations engage innovation with more speed, clarity, and discipline
- Create alignment where venture, strategy, and execution meet
Experience grounded in measurable outcomes.
A boutique firm with enterprise-caliber experience across venture building, strategic growth, commercialization, and corporate development.
15+
years of leadership across innovation, corporate development, and venture strategy$100M+
in fundraising and pipeline opportunities supported across strategic initiativesBoard-Level
experience guiding strategic decisions, partnerships, and growth prioritiesCross-Functional
execution spanning business development, finance, engineering, and go-to-marketStartup + Enterprise
perspective that connects venture opportunity with operational executionLet’s set sail toward your next growth horizon.
Whether you are a startup preparing to scale or a corporation building your next innovation engine, SetSail Strategy helps you innovate, inspire, and create impact.
Start the conversation
www.SetSailStrategy.com
Advisory retainers • Strategy projects • Interim executive support